Brand identity booklet.

So far i have 6 pages of the brand identity package booklet. The first page has the plane logo type with the graphic underneath in grey scale, i think this looks very formal and business like, it is also simple so gets the point across quickly and is recognisable.

To add some more dimension i would like my logo to be embossed on the cover, this would be more costly, however it will make the booklet more visually stimulating.

Screen Shot 2016-04-01 at 15.24.15

The second and third pages are dedicated to the typography used for the brand identity, including the colours and spacings for the logo type, i have kept the same background colour for all of the pages, i chose a dark grey because it is different and will stand out.

Screen Shot 2016-04-01 at 15.24.08 Screen Shot 2016-04-01 at 15.24.03

The next pages are used as a general lay out and is used as a filler page for the next part of the book.

I like this as a page splitter and will use it on some pages for the document.

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Underneath are two examples of how the layout would be used for.

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As another splitter page I used the colour examples I did when I was figuring out the logo as part of my booklet. It looks quite interesting and i think it will be an easy transition.

 

Screen Shot 2016-04-01 at 15.23.34

 

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